MBA Marketing Management

Scheme of Examination:
The Course of Study shall comprise the following subjects according to the syllabus / text books prescribed by the University.

First Year
110 Principles of Management
120 Marketing Management
130 Human Resource Management
140 Financial Management
150 Production and Materials Management
160 Business Mathematics & Statistics
170 Advertising Management
180 Managerial Communication
Second Year
210 Product and Services Marketing
220 Marketing Research
230 Consumer Behaviour
240 Global Marketing
250 Sales and Distribution Management
260 Strategic Management
290 Project Work and viva-voce
270 E -Business
280 Business Research Methods